Services
Product Photography
Stop Motion/GIF
Seasonal Content
Noubon creates Caribbean-inspired snacks that combine adventurous flavors with simple, recognizable ingredients. With bright, playful packaging and a lineup of 11 products, the brand needed photography that felt just as fun as the snacks themselves.
Previously relying on 3D renders and founder-created photos, Noubon was ready for a cohesive image library to support its website, e-commerce listings, social media, and advertising.
The goal was to create a versatile collection of CPG product photography imagery that reflected the brand’s personality while giving the team plenty of creative flexibility.
Noubon’s packaging is colorful, graphic, and full of personality, so I wanted the photography to reflect that same energy.
Working from the brand’s style guide, I created two custom backgrounds and incorporated other bold colors to complement the packaging. Rather than building elaborate sets, I leaned into simple props and playful compositions that reinforced the packaging’s graphic quality.
Circular shapes became a recurring element, used as pedestals, platforms, and compositional details to add dimension without distracting from the products.
For the food-pairing imagery, I worked from ideas provided by Noubon’s founders, sourcing and styling the food myself. Incorporating hands into select images and animations added a human element, helping viewers imagine themselves enjoying the products.
With 11 products to photograph, I approached the shoot with versatility in mind.
The white-background images were photographed with consistent lighting to create a cohesive collection for online shopping platforms. I also supplied isolated product images, giving Noubon additional flexibility to incorporate the photography into future marketing designs.
The styled imagery allowed for more creative freedom. I developed colorful product compositions, food-pairing scenes, and seasonal content ranging from playful Halloween setups to warm, inviting Thanksgiving imagery and festive Christmas shots.
I also created stop-motion animations featuring product packaging, food pairings, and seasonal themes. One of my favorites featured a hand dipping a shrimp spring roll into Noubon’s spicy peanut butter against a bright blue background—a simple movement that made the product feel interactive and appetizing.
The result was a comprehensive collection of product photography and animations designed to support Noubon’s marketing throughout the year.
By combining intentional styling, custom backgrounds, and a strong understanding of the brand, I created a cohesive image library that captured Noubon’s playful, adventurous personality across a wide range of applications.
The entire project was photographed remotely, with creative planning, preview images, and feedback shared throughout the process. The founders were thrilled with the results and began using the new imagery in paid Instagram advertising right away.
